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HOME / All Products / Maxi Panel Dress
#color_chocolate
#color_chocolate
#color_chocolate
#color_chocolate
#color_chocolate
#color_chocolate
#color_chocolate
#color_chocolate

Maxi Panel Dress
Sale price£ 65
Or 3 interest-free installments of £22 by
Color:Chocolate
Size:
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  • Loved by over 200,000+ Women

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Idea to Icon

1/6

The Product The Product

Our designers begin their creative journey, reinventing a classic, or creating something completely new.

Scouring 40's vintage magazines and international markets for inspiration.

Mood boards tell the story of a product's personality and aesthetic.

The Product
The Product

The Fabric The Fabric

In the design house, Fabric is King.

Our team oversee and obsess over every step of fabric preparation.

Our pieces start in Italy as patented fibres from the Bergamo Mills. Our linen from Turkey. Our buttons from Tunis…

You get the picture. Only the best make the cut.

The Fabric
The Fabric

The Cut The Cut

Next up is our London studio for pattern cutting and fitting.

Refining and connecting with you, our community. The iterative process is key to getting the perfect design.

The cream rises to the top, and everything else gets left on the cutting room floor.

The Cut
The Cut

The Production The Production

We take quality seriously.

Every piece undergoes 11 meticulous production stages of craftsmanship.

Every zip, button and stitch is carefully selected and placed.

Our quality control team leaves no detail unchecked before each product leaves our care.

The Production
The Production

The Finishing touches The Finishing touches

Every product is inspected for the smallest of faults before the LYRA label is sewn in.

Each piece is hand-pressed, ironed and wrapped before being sent to London for final inspection.

Ready to be shopped by you.

The Finishing touches
The Finishing touches

The Collection The Collection

Each collection is intentional.

Pieces are looped together into collections so they can live beautifully in the wardrobe.

Our designer, founder, and team work together to ensure each collection is thoughtfully curated, carefully made, and given the spotlight it deserves to tell its story.

The Collection
The Collection